Great tasting, healthy alternative to the conventional breakfast, dessert or snack item. 51% Whole Grain & 1 Grain Serving! Nut free facility statement on wrapper. No artificial colors or flavors. Kosher, Buy American Compliant, Smart Snack Compliant. What if we told you that you could enjoy the vanilla confetti deliciousness of a birthday cake all year round? You can with our Birthday Cake Soft Baked Bar! With bursts of colorful all-natural sprinkles, fun zig-zag icing, wholesome whole grains, and vanilla goodness, this birthday snack is perfect for breakfast, lunch, snack-time, and of course birthday parties.